ASR handcrafted scroll-inspired background

Handcrafted web experiences, one scroll at a time.

At ASR Web Services, I build calm, handcrafted web experiences for small organisations, social projects and solo practitioners – documented from the first scroll to the last.

Calm, secure builds with a developer who walks beside you — not five steps ahead, shouting jargon.

I’m Karl, the web-warden behind ASR Web Services. I craft modular, documented sites for charities, therapists, solo businesses and community projects who need something more human than a template and less chaotic than “do it all yourself”.

Start a quiet project enquiry See how the scroll is forged

Not sure what you need yet? Use the Scroll Estimator for a rough, low-pressure price range first.

What ASR Web Services actually does

I build and care for small to medium websites – from single-page scrolls to full brochure or e-commerce builds – with clear documentation, data protection and backup plans baked in. No retainers you don’t understand, no mystery fees, just honest scope, timelines and support.

The scrolls I craft

Pick a starting scroll that feels closest to where you are now. We can stretch or shrink it to fit your real constraints once we talk.

View all services & add-ons →

In practice

A real-world example of this work in action.

ACT – A Tale of Impact

Helping a community-focused organisation clarify their message and stabilise their web presence.

Read the case study →

How a build usually feels

Three clear scrolls instead of ten chaotic back-and-forth emails.

  1. 1. Discovery & Fit

    A short conversation to understand your organisation, your goals, and whether I am the right fit.

  2. 2. Scope & Proposal

    We agree on a realistic scope, timeline, and responsibilities, written down in a simple proposal.

  3. 3. Build & Check-ins

    Focused build time with agreed check-ins so you always know what stage we are at.

  4. 4. Handover & Training

    You get access, documentation, and a walk-through so the site is not a black box.

  5. 5. Ongoing Support (Optional)

    Light-touch ongoing care if you want someone to keep an eye on things after launch.

Read the full journey →

Trust, data & continuity

Every build includes basic documentation, backup planning and GDPR-aware handling of forms and contact details. You’ll always know where things live, how they’re backed up, and who has access.

You can read more in the Trust & Compliance overview, plus the Privacy and Cookie pages.

“When you work with ASR, you’re not just buying a website – you’re inviting a steady scrollkeeper to walk beside you.”

If that sounds like the kind of support you want, we can start with a small, low-pressure conversation and see if we’re a good fit.

Start your enquiry

Stories & Case Studies

A glimpse into recent collaborations where ASR Web Services helped clients build or refine their digital foundations.

Aid Cancer Treatment – A Tale of Impact

How a small Cork-based charity’s first website became a long-term partner in fundraising and outreach.

A story of collaboration, clarity and sustainability — a lightweight modular build that continues to support online donations, events, and community growth.

Read case study

ForwardSteps – A Modern Therapy Platform

A full custom build for a psychology and wellness practice — uniting bookings, invoices, and admin tools under one seamless framework.

Currently in final rollout, ForwardSteps demonstrates ASR’s modular development process from architecture and testing through to deployment and compliance.

View project preview

More stories are being prepared for publication. In the meantime, you can see our latest projects or view our packages or get in touch to discuss your own project.